Woolworths Goes Blu-ray Exclusive28 Jan, 2008 By: Chris Tribbey
U.K. retailer Woolworths will sell HD DVDs online only starting in March, citing 10-to-1 Blu-ray Disc to HD DVD sales during the holiday season, the company said Jan. 28. Only Blu-ray will be stocked in the company's 820 stores.
“Sales figures clearly show that the market is moving toward one format of high-definition DVD,” said Woolworths DVD buyer Steven McGunigel. “The main reason is the success of Sony's PlayStation 3 machine. Because it plays Blu-ray Discs, there are more than [750,000] homes in the United Kingdom that can view the new high-definition format. There is nowhere near that number of HD DVD players around.”
“Switching to Blu-ray only will provide one clear offer to customers in the format they want to watch high-definition movies in.”
Woolworths reported that sales of high-def have been “typically rising by over 40% a month. This compares to a relatively flat DVD market.”
The retailer began selling both formats in October.