Weinstein Co., Genius and Microsoft Partner for 'Joy Division' Zunes4 Jun, 2008 By: Chris Tribbey
The Weinstein Co., Genius Products and Microsoft havepartnered to deliver 500 80GB Zune digital media players that will celebrate the documentary of the band Joy Division.
On June 17, the same day Genius and The Weinstein Co. street the Joy Division DVD, 500 custom Zunes pre-loaded with the film will be available for $399.99 each. The Zunes are etched with a version of the cover of the band's album Unknown Pleasures, designed by Peter Saville.
“We are happy to be involved in this innovative alliance with Zune, and we're honored that Zune chose our film Joy Division for its limited-edition player,” said Barry Gordon, EVP of home entertainment at The Weinstein Company.
For more information, visit www.zuneoriginals.net.