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Warner Offers Retailers Free DVD Players

27 Sep, 2001 By: Jessica Wolf


Warner Home Video is launching a free DVD player deal for Rental-Directretailers who order enough of the winter slate.

Retailers who purchase or lease a minimum of one or two units per title or their goal, whichever is greater, on all December and JanuaryRental-Direct titles will win a free Samsung DVD player.

To qualify, December rental orders must be in by Dec. 11 and January orders by Jan. 8. The offer is limited to one DVD player per retail account.

The winter slate includes Summer Catch, which stars Freddie Prinze Jr.as a blue-collar baseball player, and American Outlaws, the newestretelling of the wild west adventures of the James-Younger gang, streeting Dec. 4 (prebook VHS Nov. 13, DVD Nov. 6). The Summer Catch DVD is priced at $19.98 and the American Outlaws DVD at $24.98; thecassettes are priced for rental. Summer Catch earned $19 million intheaters and American Outlaws $12.7 million.

Streeting on VHS and DVD Dec. 11 (prebook Nov. 13) are the TNT movies The Mists of Avalon and 4 Dogs Playing Poker (DVDs $19.98 each) and the New Line Home Entertainment's Hedwig and the Angry Inch (DVD $24.98). Due Dec. 4 (prebook Nov. 13) on VHS only is PBS Home Video's Cora Unashamed.


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