Warner Home Video Inks VOD Deal15 Jul, 2002 By: Hive News
Warner Home Video has made a deal with Eagle Broadband, Inc., giving Eagle access to first-run feature movies, library content and live events for nationwide Video-on-Demand (VOD) distribution over Eagle's IP-based fiber network.
"We were impressed with Eagle Broadband's approach to VOD and it was clear they had done their homework prior to approaching us about a VOD content relationship," said Jeff Calman, Warner's EVP, Pay-Per-View and Video On Demand. "We look forward to supporting Eagle throughout their deployment."
The contract, one of the first pure fiber content deals for VOD with a major Hollywood studio, culminates several months of negotiations and lets Eagle deliver Warner Bros. content to Eagle's residential and Multiple Dwelling Unit (MDU) subscribers, an Eagle spokesperson said.
"Warner Bros. was the top-grossing studio in 2001 and has one of the largest content libraries in the world,” Eagle president and COO Manny Carter said. “We're very proud to have the quality of Warner Bros.' content like Ocean's Eleven and Harry Potter and the Sorcerer's Stone, the sixth-highest-grossing film of all time available to our subscribers."
Eagle is establishing a Technology Center at its League City, Texas, headquarters and expects to reach its initial operational configuration by late summer 2002. The Technology Center will consist of an all-digital head end and content preparation facilities constructed specifically to provide bundled digital content.
"Eagle is unique in that we own the satellite farms, the network infrastructure, the set-top boxes and the subscribers -- we basically control the last mile, the last block and the last foot to the subscriber,” said Eagle chairman and CEO Dr. H. Dean Cubley. Having the Warner Bros. name associated with our projects gives our subscribers a strong feeling that they are getting the best movies available."
Eagle's private or “walled garden” fiber-to-the home network is a scaleable, robust and manageable network utilizing IP encapsulation technology. The IP network is a converged network system providing subscribers with digital broadcast channels, Video-on-Demand, voice and data.
Video-on-Demand content is streamed to an IP set-top box Eagle manufactures to package television services with its suite of hardware and software products. It enables the broadband network to offer a single solution for the delivery and management of broadband services (voice, VOD, e-commerce, data and security) to the end user. The set-top box features high quality MPEG-2 decoding, an Ethernet interface, an Electronic Program Guide (BDSSM) packages that include cable-style television over fiber, local and long-distance telephone service, high-speed broadband Internet connectivity and security monitoring services.