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Warner Bows Digital Comic Heroes

23 Jul, 2008 By: Erik Gruenwedel

The original Mad Love graphic novel

For Comic-Con International 2008, taking place July 24-27 in San Diego, Warner Bros. Digital Distribution and Warner Premiere have bowed a series of online short-form videos featuring renditions of DC Comics graphic novels: “Watchmen: Motion Comic” and “Batman: Mad Love.”

Warner Premiere is Warner's nascent production company focusing on the development and marketing of feature-length DVD and short-form digital content.

The graphic novel Mad Love, written by Paul Dini (“Batman: The Animated Series” and “Batman Beyond”) and Bruce Timm, executive producer of “The New Batman/Superman Adventures,” won a Will Eisner Comic Industry Award in 1994, and revolves around the misadventures of Joker's sidekick and paramour, Harley Quinn.

The “Mad Love” video debuted July 22 for download on Xbox Live and Verizon Wireless' V Cast Video service.

Watchmen, originally published in a 12-issue limited series in 1986-87 by DC Comics, portrays the story of a group of past and present superheroes against the backdrop of the Cold War with the former Soviet Union and the events surrounding the mysterious killing of one of their own (The Comedian).

Available Aug. 2 on the iTunes Store for $1.99 per episode, the premiere of “Watchmen: Motion Comic” is streaming for free through the end of the month via Entertainment Weekly's Web site.

A Watchmen theatrical release is planned for 2009.

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