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Wal-Mart Snags Garth Brooks Exclusive

14 Oct, 2006 By: Jessica Wolf



'Tis the season for retail exclusives, and music DVD is once again a favored genre for two ubiquitous chains.

Wal-Mart shoppers, beginning Nov. 1, will get Garth Brooks: The Entertainer ($19.98). The five-DVD set comes in a limited edition collector's tin and features more than seven hours of music videos and concert footage from the country star (and self-admitted Wal-Mart shopper). The deal extends to partner company Sam's Club.

The set includes 15 music videos — three which have never been released — as well as previously unreleased concert footage and a gallery of 1,000 photos from Brooks' career.

It's not the first time Wal-Mart has enjoyed a Garth Brooks exclusive. In 2005, the retailer released Garth Brooks: The Limited Series boxed set. It sold 1 million units its first two weeks on shelves, making it the top-selling music DVD in Wal-Mart history, according to the company.

“The Garth Brooks exclusives continue to be a favorite of our customers, and this very-limited edition will likely fly off the shelves as Garth's previous releases have,” said David Porter, Wal-Mart VP and divisional merchandise manager.

Customers also can pre-order the set at www.walmart.com/garthbrooks.

While Wal-Mart shoppers take in the country star, Starbucks coffee sippers are getting their own musical treat this fourth-quarter shopping season.

Starbucks Oct. 3 began selling a special-edition DVD/CD edition of jazz great Herbie Hancock's Possibilities. The two-disc package includes the previously released Possibilities DVD, along with a CD featuring four never-before-released extended mixes from Hancock's Grammy-nominated CD of the same name.

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