VSDA Partners With Had to Be Made Films for Antipiracy PSA Spots24 Nov, 2004 By: Jessica Wolf
The Video Software Dealers Association (VSDA) and Had To Be Made Films are recruiting independent filmmakers to help in the fight against video piracy with Project FAIR (Filmmakers Against Illegal Reproduction).
Had To Be Made Films will run the content, which invites indie filmmakers to create public service announcements that condemn film piracy.
The contest starts in January, and submissions will be judged by an as-yet-unnamed panel of celebrity judges. Winners will be announced at the VSDA's Home Entertainment Convention 2005, to be held July 26-28 at the Bellagio Hotel & Casino in Las Vegas.
Had To Be Made is hoping to receive innovative PSAs that will resonate with film piraters and the public in general. Eventually, the group plans to provide video retailers with the spots to run in their stores.