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Vivendi Welds All U.S. Web Properties Into Single Internet Division

20 Nov, 2001 By: Staff Reporter

In order to consolidate all of its Web properties, French conglomerate Vivendi Universal has created a U.S.-based Internet division, Vivendi Universal Net USA Group, Inc., it was announced Monday.

Under the new structure, all of Vivendi Universal's music, games and educational Web sites will be consolidated under one management structure, to be led by MP3.com chief Robin Richards.

Richards, who last month was promoted from president to chairman and c.e.o. of Vivendi Universal's MP3.com, will serve as c.e.o. of Vivendi Universal Net USA. He will report to Philippe Germond, c.e.o. of the company's Paris-based Internet division Vivendi Universal Net.

Richards will be charged with overseeing MP3.com, EMusic.com, GetMusic.com, RollingStone.com, Inside Sessions, Flipside, Uproar, Iwin, Virtual Vegas, the children and parent areas of Education.com and the MP4 video site.

The new consolidated unit will represent 36.5 million unique monthly consumers in the United States who are interested in media, Richards said. With such a vast consumer base, promotional applications will be produced to find marketing solutions for record labels, filmmakers, studios, etc., Richards added.

"All of our technology must enable the acceptance of multiple platforms and enable the delivery to a multiple of devices," Richards said. "You can't do that until you link everything you have into one infrastructure with one user network. Then you become a very powerful force on the Internet."

--Tamara Conniff for The Hollywood Reporter

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