Trading Spaces DVD Reveals Unedited Reactions31 Jan, 2003 By: Brendan Howard
On the cable show “Trading Spaces” -- the highest-rated show ever for the TLC channel -- two sets of neighbors redesign a room in one another's house in 48 hours, with a $1,000 each spending limit, an interior decorator and a handyman to help.
On the new Artisan Home Entertainment DVD, The Best of TLC's Trading Spaces, viewers get the chance to see the unedited “reveals,” when neighbors are confronted with the results.
Sometimes they are joyful. Sometimes they're not.
“It's the footage not used on the show, the first time somebody sees their new room and cries hysterically,” said Glenn Ross, president of Artisan's Family Home Entertainment label.
The title -- the first “Trading Spaces” video to hit retail -- is priced at $19.98 and streets March 18 (prebook Feb. 18).
The 100-minute DVD also features bloopers; a history of the show; made-for-DVD interviews with host Paige Davis, the carpenters and the designers; longer looks at the most memorable homeowners; extended footage of the projects and how-to design tips; and “Get on the Show,” with details on how viewers can apply for a chance to trade spaces themselves on the show.
Why no VHS? Because of the title's numerous interactive segments, Artisan didn't think a videocassette was warranted, Ross said.
Marketing will focus on women, the show's biggest audience, in print ads.
Artisan is already planning more “Trading Spaces” titles.
Would Artisan exec Ross try it if he got the chance?
“I would probably do it, because I'm that kind of person,” he said. “It's fun for me, and everything's reversible if I don't like it. I don't know if my wife would let me.”