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Toy Retailer Links With Borders

29 Aug, 2003 By: Holly J. Wagner

Toy specialty retailer FAO Inc. has inked a letter of intent with Borders and Walden Book Co. to explore potential joint initiatives.

Initially, Borders Group's buyers will make recommendations regarding books, music and video assortments to be made available in all FAO Schwarz, Zany Brainy and The Right Start stores, then will supply those products.

Ultimately, Borders Group will provide inventory management for the book, music and video departments of FAO Inc. stores.

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