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TiVo Sets Up Recordings by Cell Phone

7 Mar, 2006 By: Erik Gruenwedel

Digital video recording pioneer TiVo March 7 announced it has partnered with Verizon Wireless to allow TiVo subscribers the ability to schedule TV program recordings from their cell phone.

Under terms of the deal, TiVo subscribers beginning this summer would be able to download new software (“TiVo Mobile”) from Verizon applicable only to the latter's “Get It Now” wireless handsets.

"TiVo Mobile will add yet another unique benefit … by allowing our subscribers to be the first mobile users anywhere to schedule television recordings on TiVo using their mobile handset," said John Stratton, Verizon Wireless chief marketing officer. "As a powerful consumer entertainment brand, TiVo has the ability to help us attract consumers who value the leading multimedia capabilities Verizon Wireless offers."

TiVo will announce fourth quarter and fiscal year 2006 results March 8.

Last month, Verizon Wireless launched the $15 per month subscription mobile video content service, V Cast, with content from a variety of studio, network, record label and video game suppliers.

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