Telemundo and Televisa Deliver Together7 Apr, 2008 By: Ruby Cardenas
Telemundo and Grupo Televisa have come together in a 10-year multiplatform contract to license and distribute Telemundo content in Mexico, both companies have announced.
The agreement calls for Televisa's Channel 9 to air more than 1,000 hours of Telemundo original programming a year beginning in April, which allows Televisa to broaden its audience in Mexico. This deal is a chance for Telemundo to expand its market horizons beyond its domestic audience. The deal also is expected to include distribution of Telemundo content in Mexico via Internet, mobile phones, home video and VOD, the companies said.