Sprint, Amp'd Mobile Offer Movies and TV12 Dec, 2005 By: Holly J. Wagner
Sprint and Amp'd Mobile are the latest telecommunications companies to dial up content deals to put movies and TV shows into consumers' hands.
Sprint will offer streaming movies, TV shows, concerts and standup comedy to its cell phone customers via a service launching today called MSpot Movies, while Amp'd will join the ranks of telcos offering TV content via cell phones, with commitments from CBS and UPN.
Sprint and Mspot are touting movies in of comedy, horror, drama, adventure and animated genres, concerts by The Roots, My Chemical Romance, Young Gunz and The Used and old TV shows including "Hearts Afire," "Conan the Adventurer," and "Starhunter 2300."
The telecommunications provider announced it will offer downloads of catalog titles including One-Eyed Jacks, Angel and the Badman, Night of the Living Dead and Short Circuit.
"The entertainment industry is still very much in an experimental phase when it comes to music and video services for mobile phones. The medium is so new — and holds so much promise — that studios, music labels and media companies are scrambling to figure out the best approach and the most effective business models," said Daren Tsui, CEO and co-founder of MSpot.
The service will offer unlimited access to content for $6.95 per month in addition to regular service charges. A Sprint spokesperson said the service would debut seven new movies a week, but did not disclose the titles or suppliers.
Movies will be offered in five-minute "chapters" and all chapters of a film will be available at the same time.
Later this month, Amp'd members will be able to access behind-the-scenes footage, unique previews, interviews and show clips from CBS prime time series such as "CSI: NY," "NUMB3RS" and "The King Of Queens," and clips and highlights from "The Late Show With David Letterman" from their broadband wireless phones.
Amp'd will also exclusively program mobile video content from UPN's "America's Next Top Model," "Everybody Hates Chris" and "Girlfriends."
The services are the latest to offer TV and movie content by streams and downloads. In November CBS began offering VOD via Comcast Cable, Disney signed up to put hit ABC shows on Apple's iTunes and NBC is offering TV via VOD on satellite service DirecTV.