Sony Pictures to Distribute Anchor Bay Abroad1 Apr, 2008 By: Chris Tribbey
Anchor Bay Entertainment's library of films will find a broader worldwide audience, thanks to an agreement with Sony Pictures Home Entertainment.
Sony Pictures will be the distribution and marketing arm for Anchor Bay's films, TV and fitness product in Asia, Latin America and parts of Europe. The three-year agreement does not include the United States, Canada, Australia or the United Kingdom.
“Sony Pictures Home Entertainment gives Anchor Bay unbeatable access to international territories where we haven't previously had a strong presence,” said Anchor Bay Home Entertainment president Bill Clark. “Sony really is the ideal partner for us, since they are a great fit for our library of products and a leading distributor of home entertainment content in key territories around the world.”
Matt Brown, Sony Pictures' EVP of international, said: “It is great to be collaborating with Anchor Bay in bringing their product to new markets. Anchor Bay's exciting catalog and reputation for quality titles makes their slate a great complement to Sony's existing library and should garner a great response from consumers and retailers alike, around the world.”
Specific titles mentioned in the announcement include the “Hellboy” animated films; anime titles from Manga Entertainment, including Ghost In the Shell and the “Streetfighter” series; and the 26 “Masters of Horror” titles. Both Manga and Anchor Bay are owned by Starz Media.
“We are very excited about this relationship which is much more than a standard distribution arrangement,” said Colin Lomax, managing director of Anchor Bay Entertainment U.K. “Anchor Bay Entertainment will be coordinating and working closely with Sony Pictures Home Entertainment on all facets of marketing and sales and this arrangement represents the first step in expanding our direct distribution capabilities into the major international territories”