Showtime Announces ‘L Word'15 Jul, 2004 By: Brendan Howard
Following on the heels of the successful complete-season boxed sets of its gay drama, “Queer as Folk,” Showtime Home Entertainment has announced the home video debut of its lesbian drama, “The L Word.”
The five-DVD set — the fifth disc will be devoted to special features — will be $69.99. A four-VHS set is also available at $69.99.
The set streets Nov. 9 (prebook Oct. 12).
According to Tom Lynn, Showtime's SVP of program distribution, the launch will be “the largest consumer marketing and advertising campaign in Showtime Home Entertainment's history.”