Scamardo Under City Lights13 Dec, 2006 By: Thomas K. Arnold
Home video industry veteran Sal Scamardo, who made a name for himself as a sports-video marketer while at PolyGram Video in the late 1990s, has been tapped as president of City Lights Home Entertainment, a new division of City Lights Media Group.
He will be responsible for overseeing and managing the development, marketing and distribution of theatrical, TV and special-interest product for New York City-based City Lights through its new DVD and digital distribution deal with WEA Corp.
Initial projects earmarked for release include Descent, starring and produced by Rosario Dawson; Movies 101, hosted by New York University Film School professor Ricahrd Brown; the TV series “Legends of the Silver Screen,” which features interviews with such legends as Marilyn Monroe, Spencer Tracy and Gregory Peck; and the controversial documentary Suicide Killers, about terrorist suicide bombers and what drives them.
City Lights is the media company that executive produced John Waters' A Dirty Shame for New Line Cinema and produced the supernatural thriller Tamara for Lionsgate.
Scamardo was most recently head of marketing for Palm Pictures. Before that he held executive positions at CBS/Fox Video, Polygram Video and USA Films in addition to owning a media consultancy.