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'Rush Hour 3' Marks New Line's Next High-Def Title

24 Sep, 2007 By: Chris Tribbey

Rush Hour 3

Less than two weeks after officially joining the high-def game with Hairspray, New Line Home Entertainment has announced the Blu-ray and HD DVD, as well as DVD, offerings for Rush Hour 3.

The franchise comedy with Chris Tucker and Jackie Chan will street on DVD and Blu-ray the day after Christmas, with the HD DVD expected in the first quarter of 2008. The two-disc DVD Platinum Series edition, the Blu-ray and HD DVD will feature a production diary, a director's commentary from Brett Ratner, a gag reel, trailers and deleted scenes. The two-disc DVD has an SRP of $34.99, while the high-def offerings carry an SRP of $39.98. A single-disc, standard DVD will be available for $28.98.

We can expect more from New Line on high-def, according to Matt Lasorsa, New Line's EVP of marketing, especially any new theatrical titles from the company.

“Now that we're out there getting our feet wet, we'll continue along with that strategy,” he said. He explained that the reason HD DVD is not going day-and-date with the Blu-ray and DVD offerings is “simply due to our relationship with international distributors.” Because there is no region coding on HD DVD, “we have to be sensitive because we sell our theatrical rights worldwide,” he said.

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