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Rogers Opening EB Game Store-in-Stores

8 Oct, 2004 By: Holly J. Wagner

Canadian rentailer Rogers Video and EB Games Canada are combining to open EB Games stores within Rogers Video locations.

Rogers plans to roll out its store-within-a-store concept Dec.1 with three test sites in British Columbia, Quebec and Ontario.

EB Games stores at Rogers Video will include the sales and trade-in of new and used video games, accessories and hardware.

Rogers Video will continue to rent games.

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