Rogers Opening EB Game Store-in-Stores8 Oct, 2004 By: Holly J. Wagner
Canadian rentailer Rogers Video and EB Games Canada are combining to open EB Games stores within Rogers Video locations.
Rogers plans to roll out its store-within-a-store concept Dec.1 with three test sites in British Columbia, Quebec and Ontario.
EB Games stores at Rogers Video will include the sales and trade-in of new and used video games, accessories and hardware.
Rogers Video will continue to rent games.