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Ripken DVDs Help Kids Hit It Out of the Park

22 Sep, 2004 By: Kurt Indvik

Baseball players of all skill levels will be able to improve their play the “Ripken Way” with a new series of instructional DVDs featuring major league baseball great Cal Ripken Jr., due Jan. 18. The “Ripken Way” series of individual three $19.95 DVDs on defense, pitching and hitting will be distributed by Hart Sharp Video.

Ripken, who along with his brother Bill, also a former major leaguer and partner in the venture, have created instructional camps, a baseball league and a new illustrated instructional book published this past March, were on hand at this week's Home Entertainment Retail Expo in Baltimore (home of Ripken's team, the Orioles) to announce the new DVD series.

“Dad was the ultimate teacher,” said Bill Ripken, referring to his father, Cal Ripken Sr., who instilled in his sons a love for the game and drilled them on its fundamentals: catching, throwing and hitting. Bill appears throughout a significant portion of the video as well.

“Bill has a great gift for teaching and a deep knowledge of baseball,” Cal said of his brother. The instructional book released earlier in the year focuses on the fundamentals for players of all ages, and Cal said the brothers decided “to bring the book to life” through DVD.

Each of the three DVDs — Playing Defense the Ripken Way, Pitching the Ripken Way and Hitting the Ripken Way — will include step-by-step instruction that analyzes footage from real professional games, showing how the pros perform the fundamentals. Young players are also shown getting instruction and performing drills to perfect the same basic skills as the pros. Coaches will also benefit from the DVD series, getting tips on how to teach their players the fundamentals. Each 45 – 60 minute DVD will also include bonus footage, such as a segment about the Ripken brothers' baseball ventures, a “making-of” feature and a tour of the Ripken Baseball Academy.

“We're very excited about this project and happy to have the opportunity to work with the Ripken organization,” said Joe Amodei, president of Hart Sharp Video.

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