Revver Joins YouTube on Verizon's V Cast29 Nov, 2006 By: Jessica Wolf
Verizon V Cast subscribers are going to have a slew of user-generated videos to watch and share via their mobile phones.
User-generated-video community Revver.com Wednesday announced that beginning in December will release content from its site on the Verizon mobile video service. The announcement follows hard on the heels of Youtube.com's Tuesday announcement that it will offer a selection of videos from its popular Web site on V Cast.
Revver will expand its 50/50 revenue sharing deal with content creators to include videos downloaded via V Cast.
“With Verizon Wireless, our users have another compelling platform to share their work with millions of people and to get paid for it,” said Steven Starr, founder and CEO of Revver. “Revver and V CAST share the same audience, a new generation of consumers that discover and share content using new technology.”
V Cast subscribers will have access to some of the most popular content from a variety of Revver's video creators chosen from categories on Revver.com, such as editor's picks, viral video classics, extreme sports, laughs, animation, and cute overdose. Revver will provide new video clips each week to V Cast, and content will be refreshed twice a week.
V Cast users who subscribe to this content can also preview clips of what they will see on-the-go in the “V Cast Collection” section on Revver.com. In addition, clips will be optimized for mobile to give V CAST viewers the best possible viewing experience. As part of the agreement, Verizon Wireless will have a period of exclusivity as the U.S. mobile distribution partner for Revver.