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Retailers Brace for PS3 Launch

15 Nov, 2006 By: John Gaudiosi



With Sony's PlayStation 3 launch slated for Nov. 17, retailers are gearing up for the rush of crowds. Several retailer locations have had consumers camping out in front of stores since Nov. 10.

As evidence of the PS3's impact on HDTV sales, national retailer CompUSA is only selling the next generation system at launch bundled with a Sony HDTV. With the least expensive Sony HDTVs selling for $1,800, bundles will cost $2,400 and up. It's the only way gamers will be able to buy a PS3 for the time being at this retailer.

Toys R Us will not sell any PS3s at launch because it sold through its allocations through pre-orders. Anyone looking for a PS3 at launch will want to steer clear of this store.

Another retailer, Micro Center, which only has 19 locations nationwide, is offering a $100 mail-in rebate for customers who buy an Xbox 360 between Nov. 12 and Dec. 3. To get the rebate, customers must mail in the receipt within 15 days of purchasing Microsoft's system. The limit is one rebate per household.

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