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Rentrak Q1 Profit Up 142%

8 Aug, 2006 By: Erik Gruenwedel

Buoyed by a strong slate of movie releases, Rentrak Corp. reported fiscal-year 2007 first-quarter (ended June 30) net income of $1.6 million, compared to income of $655,000 during the same period last year.

The Portland, Ore.-based media-measurement company credited a year-over-year 5.7% increase in pay-per-transaction business to $23.5 million, the largest reported gain (29.1%) in home entertainment revenue sharing business since 2001.

Total revenue increased almost 29% to $26.9 million, compared to $20.9 million last year.

Revenue for Rentrak's nascent Advanced Media & Information division, which includes box office, direct revenue sharing, cable on-demand programming, supply chain, retail and home video tracking, increased nearly 27% to $3.4 million from $2.7 million last year.

Rentrak chairman and CEO Paul Rosenbaum said the company is on track to launch the tracking of video-on-demand advertising on cable (AdTracker) in the first half of fiscal 2007.

OnDemand Essentials, which tracks consumer VOD viewing habits, added four new cable operators to its subscriber base of 30 cable operators since launching a year ago.

The company's Retail Essentials, introduced last month Entertainment Media Association (formerly VSDA) confab, tracks weekly point-of-sale (POS) data from DVD, VHS, UMD, HD DVD and Blu-ray from more than 10,000 retail locations. Rosenbaum said the company plans to announce its first Retail Essentials subscribers in the near future.

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