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Rentrak Inks Southeastern VOD Deal

13 May, 2008 By: Erik Gruenwedel

Media-measurement company Rentrak Corp. May 13 said it signed a multiyear video-on-demand data tracking agreement with Knology Inc., a Georgia-based phone, cable and Internet provider. Portland, Ore.-based Rentrak said the deal with Knology, which covers pay-per-view, subscriber VOD, digital video recorders and high-definition TV, includes South Dakota.

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