Phoenix Goes Blu12 Mar, 2008 By: Chris Tribbey
Phoenix Entertainment Group has confirmed it has canceled its upcoming HD DVD release slate, and will instead try out Blu-ray Disc with the March 25 release of Naked Beneath the Water.
On May 6, Phoenix will release Paintball The Movie: Court Jesters on Blu-ray as well.
“We're very excited about Paintball The Movie as Phoenix continues to expand its catalog to a broader audience with each new release,” said Phoenix president Tony Perez. “There are over 15 million loyal paintball fans that have 2,500 paintball fields to play in around the country and it's the fastest growing sport in North America, surpassing skateboarding, surfing, bowling and others.
“These fans spent over $400 million in equipment in 2004 and that number is expected to double in 2008. We will be working closely with manufacturers, print media and playfields to create awareness for a very hungry audience that has been looking for a film about this sport for a long time.”