NBC Uni and News Corp. Site May Have User-Generated Content13 Jun, 2007 By: Chris Tribbey
The NBC Universal and News Corp. joint Internet video distribution Web site is in an early stage of development and may include user-generated video, in addition to content from MySpace, MSN, AOL, CNET, Comcast and Yahoo!
Jon Cody, acting general manager for the venture, discussed the Web site June 12 during a seminar on mass media programming at the Digital Hollywood Conference in Santa Monica, Calif.
“It's up in the air how much [user-generated programming] we'll have,” he said. “… But we look at it as a genre, a class on content that can live side-by-side with our professionally produced content. I think you're going to see a wide swath of content over the whole spectrum.”
The online video distribution network was first announced in March and is expected to launch this summer. The site will feature thousands of hours of full-length TV programming, short clips, movies and other video from networks, TV and film studios.
In late May, News Corp. and NBC Universal announced they had added FUEL TV, SPEED, the Oxygen Network, Sundance Channel and TV Guide Broadband to the lineup.