NAB: Metabeam Bows Interactive Movie Site18 Apr, 2007 By: Erik Gruenwedel
Hoping to capture a slice of the nascent movie download pie, Metabeam Corp. April 17 announced at it has partnered with Blacklight Films in launching a Web site that allows users to interact with electronic distribution for free.
The announcement was made at the National Association of Broadcaster's annual confab held this week in Las Vegas.
Available at ctl.metabeam.com, the site showcases independent film Chasing the Light, including bonus features, wallpaper, commentary from director Louie Schwartzberg and additional content in high definition.
Users also can download the movie to their broadband-enabled cell phones, according to the Manhattan Beach, Calif.-based company.
Metabeam in 2006 created a production method and consumer interface in use for DVD-ROM, HD DVD and Blu-ray Disc.
The company's claims its Metamenu was used in Lionsgate's Blu-ray releases of Crash, Lord of War, The Punisher, Terminator 2: Judgment Day and Saw.
“We look forward to responding to fans demand for such content in their preferred high-definition format,” said Chris Brown, CEO of Metabeam. “[The site] ensures that the film remains at the core, while enabling users to modify bonus materials and have access to evolving bonus material content.”