Lions Gate Inks New Toy Video Deal5 Mar, 2004 By: Jessica Wolf
Lions Gate Entertainment is adding another toy to its growing shelf of family product.
Lions Gate's Family Home Entertainment line has acquired the domestic home video distribution rights to Dragons Fire and Ice, a full-length direct-to-video feature based on the popular Dragons toy line from Mega Bloks Inc.
The new CG-animated feature will arrive on VHS and DVD in October 2004.
Dragons Fire and Ice tells the story of an evil sorcerer bent on world domination. Only brave warriors, human and dragon alike, can stop him.
Dragons Fire and Ice joins titles based on Barbie, Hot Wheels and Rescue Heroes in Family Home Entertainment's lineup of children's videos featuring popular toys.