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LG Touts New Dual Format Player at CEDIA

5 Sep, 2007 By: Chris Tribbey

The BH200 Super Blu Player

DENVER — LG showed off its second-generation, dual-format high-def disc player during the first full day of the 2007 CEDIA Expo in Denver on Sept. 5.

The BH200 Super Blu Player comes with an SRP of $999 and plays both HD DVDs and Blu-ray Discs. Projected to be available by mid-October, the player touts the ability to handle all the interactive and Web-enabled features both formats offer.

“With its improved features and functionality, the BH200 is perfect for the custom installer in search of the next-generation player as it eliminates the need for a second player and the additional cables it requires,” said Tim Alessi, director of consumer electronics marketing at LG Electronics USA Inc. “With full support for features available on both Blu-ray discs and HD DVDs, it serves as the flagship of the LG home video product line and complements the company's expanded line-up of 'Full HD' 1080p flat-panel HDTVs.”

The player upconverts standard DVD to 1080p; outputs to 1080p at 24-, 30-, and 60-frames per second; and supports MPEG-2, VC-1, H.264 video, MPEG1/2 audio, DD, DD+, DTS and DTS-HD audio. HDMI 1.3, digital optical and analog audio outputs and a LAN Ethernet port are included.

“The availability of movie titles on competing high-def disc formats is a challenge for both retailers and consumers,” said Mark Horak, EVP for Warner Home Video, which supports both formats. “The introduction of the second-generation LG Super Blu Player addresses this challenge by fully enabling both high-def formats on one convenient player, encouraging the adoption of next-generation disc technology and growing the market.”

Allan Jason, VP consumer electronics marketing at LG Electronics USA Inc., said: “LG introduced the world's first high-definition dual-format player to focus on consumer needs and to end the confusion caused by the current format war. The launch of BH200 reinforces our leadership position and offers consumers and custom installers a best-in-class next-generation high-definition media player.”

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