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<I>Seinfeld:</I> TV DVD&#39;s Coming-Out Party

22 Nov, 2004 By: Stephanie Prange

The TV DVD genre had its biggest coming-out party yet for the much-anticipated Seinfeld: The First Three Seasons.

Columbia TriStar Home Entertainment (soon to be Sony Pictures Home Entertainment) Nov. 17 kicked off the DVD release of the “show about nothing” with a star-studded party at New York City's Rainbow Room. Stars Jerry Seinfeld, Julia Louis-Dreyfus and Michael Richards lent their support to the event, with a crowd that included such luminaries as Walter Cronkite, Regis Philbin and the director Steven Soderbergh.

The next day in Washington, D.C., the studio staged another gala for the induction of the puffy shirt from “Seinfeld” into the Smithsonian Institution as an object of American pop culture. It joins such items as the ruby slippers from The Wizard of Oz and the Bunker's chairs from “All in the Family.”

Showcasing his trademark self-deprecating humor, Jerry Seinfeld said he was delighted to be “the focal point of what must be the most embarrassing moment in the history of the Smithsonian.”

He said he was happy to be part of “the first joke that is inducted into the museum.”

The idea of holding on to the costume is the “opposite of my philosophy, which is to throw everything out,” he said, joking he was happy to add to the “world's greatest collection of pre-garbage.”

On a more serious note, he added the induction was a “unique and special and gigantic thrill.”

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