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High-def TV Service Projected to Hit 100M Users By 2012

18 Mar, 2008 By: Chris Tribbey

Spelling potential good news for Blu-ray Disc and HDTVs, a Pike & Fischer forecast has more than 100 million American households paying for high-def TV service by 2012, up from about 47 million this year.

The 47 million households represents a 17% jump over 2007. And while the economy's recent woes may slow adoption of high-def services, just the opposite could happen, according to Pike & Fischer.

“People may decide they'll save more by investing in home entertainment,” said Scott Sleek, director of Pike & Fischer's Broadband Advisory Services. “That way they can microwave some popcorn and order an HD movie on demand instead of spending $50 or more to go out for dinner and movie.”

The report predicts that by the end of 2012, cable and satellite operators could be making up to $2.6 billion off high-def services.

For more information on the report, visit www.broadbandadvisoryservices.com.

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