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Grocers Discuss DVDs With Studios

17 May, 2006 By: Jessica Wolf

The Video Software Dealers Association's new Grocer's Council met with studios earlier this month to hash out DVD issues facing their retail channel.

Grocers are committed to DVD, but also are interested in electronic sellthrough and digital delivery, launch plans for high-definition discs, and eliminating shrink, said Mark Fisher, VSDA VP of membership and strategic initiatives.

Leaders in the Grocery channel met with representatives from Buena Vista, Fox, Lions Gate, New Line, Paramount, Sony, Universal, and Warner May 2 and 3 at VSDA headquarters.

Reps from chains Giant Eagle, Coborns Inc. and Schnuck Markets said they were encouraged by the studio's interest in the grocery chain's contribution to DVD sales.

"We heard the high-definition launch plans of each studio, which will help us individually determine if and when we should carry the category and how to merchandise it," noted Denis Oldani of Schnuck Markets.

Grocers also heard ideas on implementing technology solutions to prevent loss and expand product offerings.

“Grocers were encouraged to participate in tests of electronic sell-through as a way to expand selection on-demand without increasing inventory, and even to involve themselves in electronic Internet-based delivery through their web portals when the time is right,” said Chuck Porter of Giant Eagle.

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