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Game Sales Explode in November

13 Dec, 2007 By: John Gaudiosi

U.S. video game hardware, software and accessory sales were up 52% to $2.63 billion for November, according to The NPD Group. Year-to-date game sales are already 5% higher than last year with December holiday sales yet to be tabulated.

Overall hardware sales were up 41%, topping $1.1 billion. Nintendo continued to lead the field with its one-two punch of Nintendo DS (1.53 million units sold in November) and Wii (981,000 units). Nintendo has yet to be able to keep up with the overwhelming demand for Wii since the console launched last November.

Microsoft sold 770,000 Xbox 360s and Sony sold 466,000 PlayStation 3s. While Sony's older platforms continued to outsell the more expensive PS3 (Sony sold 496,000 PS2s and 567,000 PSPs), there was good news for PS3.

"The combination of the price cut and seasonal lift gave the PS3 the biggest October to November sales increase of any hardware platform," said Anita Frazier, video game analyst, The NPD Group. "The Nintendo DS and Xbox 360 both realized their second best sales months yet, after December of last year. The Wii had its best-selling month yet, besting last December by 60%. Since there is still an evident inventory shortage at retail, it's difficult to say just how high sales could be if you took that issue out of the equation."

Game sales were up 62% to $1.3 billion, with Activision's Call of Duty 4: Modern Warfare leading the way on Xbox 360 with 1.57 million units sold (an additional 444,000 PS3 copies were sold). Nintendo's Super Mario Galaxy for Wii raked in 1.12 million copies.

When combining platforms, Activision's Guitar Hero III (967,000 units sold on PS2 and 426,000 units sold on Wii) and Ubisoft's Assassin's Creed (980,000 units sold on Xbox 360 and 377,000 units sold on PS3) both topped the 1 million unit mark.

Microsoft said that Xbox 360 software generated $367 million, compared to $203 for Wii and PS3 at $129 million.

Sony said total PlayStation software revenue in November accounted for $414 million, an increase of 128% compared to October sales. In November, retail dollars from PS3 sales totaled $138 million, a 192% increase over the previous month.

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