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Fourth 'Potter' Sells 5 Million DVDs on 1st Day

8 Mar, 2006 By: Thomas K. Arnold

Warner Home Video's Harry Potter and the Goblet of Fire tallied first-day DVD sales of 5 million units in North America, more than any other DVD released so far this year, the studio announced.

Sources say another strong first-day seller was Universal Studios Home Entertainment's Jarhead, a drama about military life that sold 1.7 million DVDs its first day in stores despite box office earnings of just $62.6 million.

The fourth “Harry Potter” film earned $288.7 million in U.S. theaters.

The strong sales results came a week after another title, 20th Century Fox Home Entertainment's Walk the Line, sold an estimated 3 million DVDs its first day in stores.

Warner Home Video president Ron Sanders said he's pleased with the “Potter” film's strong DVD showing.

“We knew fans really connected with this installment in the ‘Harry Potter' series, and that continued loyalty to the franchise has carried over to these phenomenal DVD sales figures,” he said.

Meanwhile, principal photography on the fifth film adaptation of J.K. Rowling's “Harry Potter” novel series, Harry Potter and the Order of the Phoenix, began Feb. 6 at England's Leavesden Studios. The film is slated to hit theaters in 2007.

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