Egami Media to Spanish Pay-Per-View30 Nov, 2005 By: Erik Gruenwedel
Egami Media, the digital content distribution unit of Image Entertainment, has signed a two-year agreement with BroadRelay, a Philadelphia-based media company catering content to ethnic and non-English speaking U.S. residents.
Under terms of the deal, Egami will make available its library of diverse programming to SIVOO, BroadRelay's pending Spanish-language pay-per-view movie channel.
Initial Egami fare includes films by Luis Buñuel and the Latinologues from Rick Najera.
BroadRelay has agreements with international content providers of movies in 17 languages.
“BroadRelay will give consumers access to the ethnically diverse programming in our library,” said Burgess Wilson, Egami's VP of business development. “Egami will continue to support our retail partners by aggressively acquiring programming for distribution by partners like BroadRelay.”