Dunn Tapped As President at 20th Century Fox Home Video4 Mar, 2003 By: Kurt Indvik
Mike Dunn has been named president of 20th Century Fox Home Entertainment.
While Fox executives were aware of a number of strong candidates in the market from recent executive moves at other companies, the search never went outside the company, said Tom Rothman and Jim Gianopulos. co-chairmen of Fox Filmed Entertainment.
“We were lucky enough to have a guy like Mike already in house,” Rothman said. “We think he's the best guy in the entire business for this job. He knows all aspects of the business from distribution to retail to marketing. He has a very thorough understanding of what is a very dynamic industry right now.”
Dunn will take up direct oversight of all business functions pertaining to the division. He will report directly to Rothman and Gianopulos. He replaces leadership position held by Pat Wyatt, who announced her departure from the company in December as head of its consumer products business, which included the home video business.
Licensing and merchandising will not be part of Dunn's responsibilities. Announcements for that aspect of the business are forthcoming.
Instead, Dunn's mandate will be “growth, of course. But really, we want Mike to approach what is a very dynamic time in the business creatively and not be bound by conventions or tradition,” said Rothman. "We're excited by all the new possibilities out there.”
Dunn previously held various positions of increasing management and fiscal responsibility, serving for the past five years as EVP, sales and marketing. Under his guidance, the division had five consecutive years of record revenue and profits. In 2002 alone, the company had five consecutive No. 1 DVD debuts, Vendor of the Year Awards from leading retailers and two of the top selling titles for the year with Ice Age and Star Wars: Episode 2 – Attack of the Clones.
Earlier Dunn served as SVP, Europe, 20th Century Fox Home Entertainment International (TCFHEI). During his tenure, the division's European revenues nearly doubled and the group consistently broke live-action videocassette sales records. Prior to his European post, Dunn served as SVP, Marketing, TCFHEI, based in Los Angeles.