Disney Takes a DVD Trip to 'Narnia'26 Jan, 2006 By: Thomas K. Arnold
Buena Vista Home Entertainment has big DVD plans for The Chronicles of Narnia: The Lion, the Witch and the Wardrobe, preparing two versions of the blockbuster hit for April 4 release.
Both the single-disc version ($19.99) and a two-disc collector's edition ($29.99) will include two commentaries with director Andrew Adamson, one accompanied by other filmmakers and the other by the children.
Both versions also will come with pop-up windows throughout the film with facts on the movie and “Narnia” author C.S. Lewis. The double-disc set also will come with a booklet, concept art, diaries of the filmmakers, a making-of featurette and an interactive map of the mystical land of Narnia.
The marketing campaign will include a bevy of promotional partners, including Virgin Atlantic, M&Ms and Pringles, according to retail sources.
Domestically, the film has grossed $273 million in theaters.