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CustomFlix Revs Up With WheelsTV

27 Feb, 2007 By: Jessica Wolf



Amazon-owned CustomFlix is partnering with WheelsTV to bring that multiformat network's programming to auto enthusiasts for DVD on demand.

The arrangement brings hours of award-winning WheelsTV programming, all with 24-hour availability, to customers through CustomFlix DVD on Demand, a service that manufactures and ships packaged DVDs only when customers place orders.

“Our collaboration with WheelsTV is a cornerstone in meeting the demand for DVDs geared towards auto enthusiasts everywhere,” said Dana LoPiccolo-Giles, co-founder and managing director for CustomFlix. “Not only does our on demand service offer customers increased choice and selection, but also it provides networks and studios, like WheelsTV, quick and easy distribution of previously unavailable titles without exposure to the risk and expense of traditional distribution.”

The wide range of WheelsTV titles are geared to all age groups. Titles now available on demand through CustomFlix include:

  • Dalmatians to the Rescue!: All about firefighting and fire engines, starring real “talking” dalmatians, focusing on entertaining and educating children about fire safety.

  • Great Big Diggers and Dozers: This program teaches kids about construction equipment and safety from Tommy and his lovable bulldogs, Digger and Dozer.

  • Wheels: Originally aired on PBS, this award-winning and highly rated documentary series chronicles landmark events and cars in automotive history, including the cadillac, beetle, corvette, mustang and jeep.

  • World's Wildest Races: This program takes viewers on a search for the fastest, toughest and most bizarre auto and truck racing action in the world.

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