CinemaNow Goes To Japan30 Jan, 2003 By: Hive News
Internet video-on-demand (VOD) distributor CinemaNow, Inc. will distribute its film library in Japan through a licensing agreement with Media Design Institute, Inc. (MDI) announced today.
MDI, a Japanese- and American-based multimedia company, will distribute the CinemaNow content through NTT-DATA, a Japanese systems integrator, and its affiliate Solid Exchange, a digital content business enterprise.
"Joining with NTT-DATA and MDI to introduce and drive adoption of Internet video-on-demand in Japan is the best way for us to reach this important and growing base of broadband subscribers," said Curt Marvis, CEO of CinemaNow. "These relationships further underscore our position as the leading distributor and technology provider of licensed, fully secure online American film content throughout Asia."
PatchBay, CinemaNow's proprietary video-on-demand technology solution, will manage digital and territorial rights protection and generate detailed reports.
"Internet distribution of U.S. films in Japan represents a significant market opportunity and addresses a growing customer demand as the number of Japanese broadband subscribers rapidly increases," said Fred Sugano, president of Media Design Institute, Inc. "Working with CinemaNow and NTT-DATA, both recognized leaders in their respective fields, provides us the best way to maximize this opportunity and have an important influence on the growth of video-on-demand in Japan."
NTT-DATA will offer select titles from CinemaNow's large film library via Solid Exchange's platform to ADSL, FTTH (Fiber To The Home), Broadband network PCs and Set Top Boxes. The films will be translated with Japanese subtitles and made available throughout Japan.
"We are delighted to be working with MDI and CinemaNow to provide a high-quality video-on-demand service in Japan," said Haruhiko Kato, senior executive manager of NTT-DATA. "We are sure that the combination of CinemaNow's film library and PatchBay technology, MDI and NTT-DATA will create great possibilities, and will also lead to further expansion of NTT-DATA's broadband content business."
CinemaNow is majority owned by Lions Gate Entertainment.