AOL Launches Exclusive Previews of DVD Extras22 Nov, 2002 By: Hive News
AOL Movies today announced the launch of “Inside the DVD,” a new program that provides members with a chance to view never-before-seen bonus material from the most anticipated DVD releases.
"The popularity of DVDs has never been greater, so AOL Movies created Inside the DVD to satisfy members' appetites for never-before-seen DVD content and pre-order offers," said Steven Yee, VP and GM of AOL Movies. "Inside the DVD is a perfect example of exclusive AOL programming which offers fun content for movie fans and great promotional opportunities for movie studios."TheAmerica Online service kicks off with exclusive footage from the upcoming Columbia TriStar Home Entertainment DVD release of Men in Black II, out Nov. 26 and starring Tommy Lee Jones and Will Smith.
In addition to details about the newest DVD releases, Inside the DVD will give a peek at DVD bonus material including behind-the-scenes footage, deleted scenes and interviews with the film's stars and filmmakers.
For example, never-before-seen material from the Men in Black II DVD includes documentary footage revealing the tricks behind the creation of the film's aliens. Members can also access a special offer to preorder the title.
Next up, the service will unveil footage from New Line Home Entertainment's Austin Powers in Goldmember (Dec. 3) featuring deleted scenes with Dr. Evil and "Fat Bastard."