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Analyst Says Warner's Decision Could Curtail Format War

7 Jan, 2008 By: Thomas K. Arnold

A leading research firm says Warner Home Video's decision to release its next-generation titles exclusively on the Blu-ray Disc format brings “much-needed clarity” to the market and could lead to swifter adoption by consumers of high-def media. Understanding & Solutions' Jim Bottoms predicts the format war will be over before the end of the year, and the market for HD media can only grow, as the percentage of U.S. households with at least one HDTV is expected to grow from the current 34% to more than 90% by 2011.

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