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Acme DVD Works, Cinema Pops Pop Up at VCI

16 Aug, 2004 By: Brendan Howard

Independent budget-value DVD supplier VCI Entertainment has started two new labels: Acme DVD Works and Cinema Pops.

Acme will feature non-exclusive, public-domain titles in compilations of double-features. Cinema Pops will offer product with “collectible cult appeal to an eclectic audience at a value price.” The first DVDs in the new lines will street Sept. 28 at prices ranging from $2.99 to $6.99. Titles have not yet been announced.

VCI Entertainment president Robert Blair attributed the new lines and increased release frequency in part to new DVD authoring capabilities.

“[Our] new inhouse DVD authoring station is capable of turning out bigger volumes ... and to produce product specifically designed for targeted audiences according to retailer specifications,” Blair said.

The new lines will also let VCI itself focus on “a higher level of classic and eclectic titles,” according to a spokesperson. For instance, Aug. 31 the company will release the 1952 Robinson Crusoe (DVD $19.99, VHS $14.99), with remastered visuals and sound as well as a press book insert and before-and-after clips of the restoration.

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