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Netflix Sending Rental Discs in Holiday-Themed Mailers

13 Dec, 2012 By: Erik Gruenwedel

It may call itself a streaming company and be pioneer of the subscription video-on-demand market, but Netflix hasn’t forgotten its by-mail disc rental roots over the winter holidays.

Netflix is sending disc rentals to its more than 8 million packaged media subscribers in four, holiday-themed mailers, including snowflake, snow globe, holiday lights and holiday sweater.

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