Lionsgate Forms Urban Home Entertainment Partnership With Jeff Clanagan3 May, 2012 By: Erik Gruenwedel
Deal includes urban entertainment veteran Quincy Newell, who serves as general manager
Lionsgate May 3 said it has formed a partnership with Jeff Clanagan, founder of CodeBlack Enterprises, which specializes in developing and distributing urban home entertainment with a positive message.
Clanagan’s unnamed new company will be based at Lionsgate, and the partnership will draw upon his expertise in feature films; television programming; home entertainment; music; live events, including a series of successful standup comedy specials; and short-form content for digital platforms.
Clanagan’s creative team will be headed by 20-year industry veteran Quincy Newell, who will serve as GM of the new alliance.
CodeBlack’s comedy specials feature many of comedy’s biggest urban acts, including Steve Harvey, Cedric the Entertainer, Kevin Hart and Mo'Nique. CodeBlack’s theatrical releases include Shadowboxer with Cuba Gooding Jr. and Helen Mirren; the directorial debut of Lee Daniels, who went on to direct Lionsgate’s Precious, which won two Academy Awards; and the Hart standup comedy documentary Laugh at My Pain, which underscored the success of Clanagan's alternative film distribution model.
CodeBlack has generated more than $150 million in revenue from its DVD, on demand and digital releases.
“We look forward to exploring a wide range of nontraditional approaches to feature film production and distribution for the urban market, and we're excited about tapping into the innovative strategies and out of the box thinking that have characterized Jeff's enormously successful ventures to date,” Steve Beeks, co-COO and president of Lionsgate Motion Picture Group, said in a statement.
Lionsgate has staked a leadership position in the urban market with 12 Tyler Perry films to date that have grossed more than $600 million at the North American box office; films Akeelah and the Bee, Civil Brand and The Wash; and syndicated TV series “Tyler Perry's House of Payne” and its spinoff “Meet the Browns,” as well as “For Better or Worse,” “Are We There Yet?” and “The Wendy Williams Show.”
Clanagan, Newell and CodeBlack previously were based at Vivendi Entertainment when it was owned by Universal Music Group.