NCR Launches Movie Ticket Kiosks9 Apr, 2013 By: Erik Gruenwedel
NCR Corp. April 9 announced a new line of self-serve kiosks targeting movies tickets and concessions — a market entered last year by rival kiosk manufacturer Coinstar through its Redbox brand.
Duluth, Ga.-based NCR said the new Slimline 85 series of kiosks feature a 32-inch touch-screen to make purchasing movie tickets and concessions similar to operating a tablet computer.
The kiosks play movie trailers, accommodate ticket sales for multiple theater locations, and feature a QR code reader for online ticket retrieval and pick up from the kiosk.
“We expect that this kiosk solution will be a real differentiator for theaters that are aggressively seeking unique ways to improve both the patron experience and per-cap figures,” said Brian Whitney, managing director cinema, NCR Hospitality, in a statement.
NCR most recently competed directly with Coinstar/Redbox when it acquired the license rights to Blockbuster Express and rolled out 10,000 branded kiosks. That short-lived venture ended last year when NCR sold the business to Coinstar for $100 million.