Deluxe Expands Video Service to OTT, UltraViolet13 Mar, 2013 By: Chris Tribbey
Deluxe Digital Distribution is expanding its video catalog service, which encodes videos to enable viewing across multiple devices, to cover the needs of over-the-top (OTT) video providers and to enable use with UltraViolet.
Deluxe On Demand provides access to tens of thousands of pre-encoded and pre-encrypted movie and TV titles in more than 50 formats, allowing users to access content on set-tops, PCs, Apple and Android devices, gaming consoles and connected HDTVs.
“We developed Deluxe On Demand as a service-based approach to ensure that our customers with content rights have immediate access to an extensive library of pre-encoded and pre-packaged video assets to support next-generation content delivery at the highest quality video outputs,” said Kevin Corbett, president of Deluxe Digital Distribution. “With the inclusion of UltraViolet-enabled studio titles in our video catalog, we can help our clients offer the best of Hollywood on today’s devices and others to come.”
Deluxe On Demand is a ready-to-go standalone service available for both streaming and downloading of content, and “offers OTT providers the ability to quickly add new services and access and deliver an extensive and ever expanding video catalog to subscribers, without the significant upfront investment in time and resources to build their own network infrastructure and workflows,” Deluxe said.
The service first launched in late 2012.