By :Billy Gil | Posted: 17 Feb 2010
I’m loving all the film festival love through on-demand carriers. The YouTube experiment with screening Sundance films may have been decried as a “dud,” but offering film festival movies through alternate means (other than DVD) seems to be the best way to get these films out there, given the shrinking shelf space for independent DVD and Blu-ray at the retail level. If Netflix can get on the film festival train (never mind the closing of its independently minded Red Envelope Entertainment) through its Watch Instantly service, who knows how much more exposure these films could get?
The latest film festival offering through on-demand (VOD) is the South by Southwest IFC comedy The Overbrook Brothers, which is available starting today through Bright House, Cablevision, Cox and Comcast.
The SXSW film concerns two rival brothers who both discover they’re adopted, prompting a road trip to find their biological parents. The film from Austin-based director/co-writer/producer John Bryant has received positive reviews from Ain’t It Cool News, Seattle Weekly and Cinematical. There’s no word yet on a DVD release.
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