Hulu Adds 1,000-Plus Questar Programs3 Mar, 2011 By: Chris Tribbey
More than 1,000 Questar Entertainment programs will be added to Hulu’s streaming service, thanks to a new agreement between the two companies.
The programs include “Travels and Traditions” with Rudy Maxa, “Best of Europe” with Burt Wolf, “Reader’s Digest’s” catalog of more than 300 hours of nature footage, and high-def National Parks collections. Questar said inspirational programming, musical performance and family theatricals also will be available on Hulu.
“This agreement greatly increases consumers’ access to travel and nature programming on Hulu,” said Kevin Silverman, VP of digital distribution and programming at Questar. “We’re excited to be able to add an unprecedented amount of special interest programming to Hulu’s remarkable catalog of viewing options.”
Ken Campo, Questar’s SVP and GM of West Coast operations, said the Hulu deal was one of the more noteworthy since Questar launched its digital division in 2010.