Sony, Amazon Announce HD Sweepstakes1 Dec, 2008 By: Billy Gil
Sony and Amazon.com have announced the Optimum High-Definition Experience Sweepstakes, which will give away Blu-ray Discs, PlayStation 3 prizes and Blu-ray players through the Amazon Sony Hi-Def Store.
Participants can enter at www.amazon.com/sonyhighdef to win the grand prize of a Sony BDP-S550 Blu-ray player, five Sony BMG Music Blu-ray Disc titles and 10 Sony Pictures Home Entertainment Blu-ray titles. Also awarded will be a first prize of a PS3 with a copy of PS3 games LittleBigPlanet and Resistance 2; two second prizes of a Blu-ray Disc of The House Bunny autographed by Anna Faris and a Hancock Blu-ray Disc autographed by Will Smith; and ten third prizes of a Hancock Blu-ray.
The contest runs from Dec. 8 to Jan. 18, 2009. Winners will be announced by Feb. 1, 2009.
Sony Pictures Home Entertainment spearheaded The Sony High-Def Store to highlight Sony high-definition hardware and software, as well as product bundles and promotions on products from Sony Electronics, Sony Computer Entertainment America, Sony BMG Music Entertainment and Sony Pictures Home Entertainment.
“Sony is always looking for new ways to work with retail to educate consumers about Blu-ray,” said David Bishop, president of Sony Pictures Home Entertainment. “The Optimum High-Definition Experience Sweepstakes as well as the Sony High-Def Store on Amazon.com are great ways to communicate directly with our customers and showcase the full Sony high-definition experience.”