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HDTV Prices Up 10%

4 Mar, 2009 By: Chris Tribbey

The average selling price of an HDTV went up in February, for the first time since May 2008, according to data from Retrevo CE Index, which tracks more than 4,000 consumer electronics products across 40 categories.

“As the economy and consumer spending weakened, manufacturers and retailers were offering steep discounts during the holidays and leading up to the Super Bowl — both important seasons for HDTV sales,” said Retrevo CEO Vipin Jain. “The bankruptcy and liquidation of Circuit City may have also played a factor in keeping prices down.”

Selling prices had been down 35% from summer 2008 before shooting up 10% in February, a jump due to “merchants returning to running their business at more sustainable price levels,” Jain said.

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