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TK's MORNING BUZZ: 'Toy Story' Snafu Is an Old Story for Big-Order DVD Replicators Once Again Stretched to the Limit

26 Oct, 2000 By: Thomas K. Arnold

The flap over R-rated shots from High Fidelity making it onto copies of the kid-friendly Toy Story 2 from the Walt Disney Co. doesn't really surprise me.

DVD replication is taxed to the max, and whenever engines are running full steam for an extended period of time something's bound to go wrong. Customary quality controls are slackened, and in the rush to get things done mistakes can, and do, happen.

Something else is happening in DVD replication that doesn't have the sensational slant of the Toy Story snafu, but it's a whole lot more damaging to the industry.

Capacity limitations are such that the big replicators are focusing on their big orders and, in the process, some smaller suppliers are reportely having trouble getting their discs made. On the supply side, as in retail, the big guys come first.

You'd think that with DVD being the Great Savior of packaged home entertainment someone would have done better planning, and laid some groundwork, to prevent this problem from occurring--or, rather, recurring, as the same thing happened last year.

But instead, replication is once again stretched to the limits, and in the process someone's getting the proverbial short end of the stick--be it the independent suppliers who can't get their product to market on a timely basis, or the kids at Costco whose Ultimate Toy Box is a whole lot more than they bargained for.

Comments? Contact TK directly at:TKArnold@aol.com

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